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    Live & ActiveLead Developer

    YMCA Leicestershire

    Youth Homelessness Charity

    Timeline:4 months
    Role:Lead Developer

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    ymcaleics.org.uk
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    Tech Stack

    WordPressCustom ThemeACFFlexible ContentPHP APISASS

    // The Brief

    A white-label agency needed a site for YMCA Leicestershire — a youth homelessness charity. Housing, YASC support, children's home, Roots 2 Resilience, The Y Theatre venue hire. Donations, fundraising events, impact stories, and a content-heavy site that had to serve multiple audiences.

    // The Challenge

    Charity sites need to balance fundraising urgency with trust-building content. Flexible layouts for housing, programmes, events, and stories. PHP API for dynamic content. ACF flexible fields so the agency could manage complex page structures without dev support.

    // The Approach

    Custom WordPress theme built for the agency's white-label model. ACF flexible content for varied page layouts. PHP API for data-driven sections. SASS for maintainable styling. Clean architecture for housing, support services, venue hire, and donation flows.

    // The Outcome

    • Multi-programme charity site live
    • Flexible content for agency self-manage
    • Donations, events, and impact stories integrated

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